We live in a generation where it’s possible to put a TV screen on just about anything. So why not shoes? This idea was fostered by Virgin America and they believe that shoes without something to engage yourself with are a thing of the past. Oh, and they also have built-in wi-fi, mood lighting and a phone charger. Shoes aren’t just regular footwear anymore; they are also appliances.
All this was due to the First Class experience aboard one of their luxury airliners. They even come in a LED-lit plexiglass display case just to dispel any fears of them not being valuable enough.